Marketing and Product Manager Europe

Marketing and Product Manager Europe

Voorst, Nederland, 38 hours, Master Degree


Building on creating an organic world

You are a real visionary when it comes to product marketing strategies in the organic vegetable seed market. You create partnership with the (regional) sales team and together you develop business plans and marketing initiatives. In doing so, you help accelerate our product marketing processes in the organic agri-business industry. This role requires a passion for data, marketing, creativity and the principles of organic agriculture.

In Voorst, NL at the Vitalis headquarters we have a dedicated focus to deliver the best organic varieties through continuous improvement of our breeding activities. Together we work as one team with a passion for organic breeding to ensure the growing demand for organically grown vegetables. By working collaboratively with the Vitalis Seed Supply and Breeding Teams, you will contribute to bring certified organic vegetable varieties to organic growers through out the territory.

What are you going to do?

You define a marketing strategy that will enable Vitalis to expand its position in the organic vegetable seed market. As a pioneer in innovation, you easily inspire and encourage open communication between the Vitalis Management Team, Enza Zaden Product Management Team, Sales teams and our Crop teams. In this way, you help bring marketing, seed supply, breeding and sales activities together. You get excited by managing the organic variety assortment life cycle process, and you monitor marketing developments  closely.

As a professional in product and marketing management, you easily inspire and encourage your team members which direction and marketing activities to take. You are responsible for regional market intelligence coordination and translation into strategic plans and marketing tactics.

You take care of the development of the Vitalis brand and promotional plans.

You know what you want to achieve and get things done with the support of the sales teams. You are a real 'spider in the web' and the link between organic product management and other stakeholders. You will work together with colleagues from both Vitalis and Enza Zaden (Marketing & Portfolio Management, Supply Chain, Sales).

The ideal candidate ensures that the culture of the station is in line with Enza Zaden’s values, but also in line with the Vitalis brand as the core.

As a Marketing and Product Manager you will be part of an international marketing and sales team and work in cross-functional teams.  

As a successful agri business organization and high growth business, we are expanding our organic workforce globally. In your job you will experience a lot of freedom and possibilities to brainstorm and come to new innovative solutions in the organic space.

You will be an internal and external brand embassador representing Vitalis in organic seed and agriculture policy at the EU level and to key organic customers across the region.

Your power

The strong communications and network skills you bring help you to build solid relations between all colleagues. You know how to organize and analyse organic market data and represent the Vitalis brand. Thanks to your experience you recognize opportunities and make impact. Your long-term vision on organic (product) marketing is of great value to the future of Vitalis .

Furthermore you are a proven internal and external relationship builder who can successfully align with the internal stakeholders driving continuous improvement. You are known and respected in the organic agriculture sector. You are motivated by driving a value driven brand.

In short, you:

  • have an educational background in marketing, breeding, agronomics (Master Degree);
  • have 7 to 10 years of experience in the organic agriculture industry (production, product development, grower relations, marketing);
  • have thorough knowledge of organic market relationships;
  • have experience in innovation project development;
  • have strong data analysis and interpretation capacity;
  • are a real motivator and goal oriented person;
  • are flexible and pragmatic, and able to portray and promote a positive image of the company’s vision, mission and values;
  • are proficient in the English language.

About Vitalis & Enza Zaden

Vitalis Organic Seeds is a fast growing organic vegetable-breeding company. Our mission is “creating an organic world together’. Vitalis is a daughter company of Enza Zaden in Enkhuizen. The organic mission of Vitalis and the innovative power of Enza Zaden combine to create the best of both worlds.

Vitalis breeds and produces organically grown seeds of reliable varieties that meet the specific demands of both consumers and organic farmers.

Our goal is to grant people access to healthy vegetables. Anywhere in the world. Every day, more than 460 million people worldwide eat our vegetables. So, we are getting there ... but there is still enough work to be done! Of course, we look further than present needs. In 2050, when there will be about 10 billion inhabitants on our planet, we also want to make sure that people have access to healthy vegetables.

To achieve this, our vegetable breeders work with the best that nature offers. Supported by state-of-the-art technologies to speed up our breeding process. And that is really necessary, because currently the development of a new vegetable variety takes at least 6 - 10 years. We focus on agronomic traits such as adaptability of genetics to organic management systems, yield, resistance to diseases and pests, and climate extremes such as heat and drought. In addition, Vitalis is dedicated to selecting genetics for improved consumer traits such as taste, post-harvest shelf life quality and nutrient density.

With Vitalis we focus on  the production and development of new vegetable varieties best adapted to organic agriculture.


Please, send your application to our HR department, via the this link:

More information: 

Martine Rook, Corporate Recruiter, tel; +31 655220474 or by email;


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